Superior Recommendation Performance
Tribal-aware recommendations for F1 publishers. Same article triggers Triumph for Hamilton fans, Anger for Verstappen fans. Serve the right content to each tribe.
For Publishers
Dramatically improved recommendation CTR, increased articles per session, more traffic to long-tail content. Drop in our API, see results fast.
For Programmatic (SSP)
Target by tribe + emotion, not keywords. "Show ads to Verstappen fans feeling Anger after FIA penalties" = superior CTR vs. generic sports.
For Direct Sales
Sell "Story Arc Sponsorships"—multi-article packages aligned to emotional journeys. Larger deals, category exclusivity.
How It Works
Connect
Simple API or tag. Works with any CMS.
We Analyze
AI tags themes + predicts emotions by fan segment in real-time
You Profit
Recommendations match tribal appetite. Performance improves.
Why Publishers Choose Us
Revive Your Archive
Drive traffic to long-tail content
Your archive isn't dead. We surface relevant old articles based on current tribal emotions. More inventory, higher RPM.
Longer Sessions
Improved time on site
Fans stay because content matches their tribal appetite—not generic "more from this category" garbage.
Higher Programmatic CPM
SSPs pay more for tribal targeting
Sync our fan segments to GAM. Advertisers bid higher for "Verstappen fans feeling Anger" than "F1 fans 18-34".
Ready to Transform Your Motorsport Advertising?
Join the brands reaching racing fans at peak emotional moments with surgical precision.