Why Some Rec Engines Fail for F1

They see "Massa Lawsuit Against FIA Over 2008 Championship" and recommend it to all F1 fans. But Massa fans feel Hope, Hamilton fans feel Anger, neutrals feel Excitement. We serve legal precedent analysis to Massa fans, championship legacy defense to Hamilton fans, multi-angle drama coverage to neutrals. Each pageview gets labeled: tribe + emotion + content type. SSPs pay 40% more CPM for precise targeting. That's why publishers choose us.

What Articles Are About (9 Themes)

AI tags each article with 1-3 themes in real-time. Advertisers target by theme + tribe + emotion.

🏁 Competition
⚖️ Controversy
⚡ Drama
🔧 Technical
🎯 Strategy
📝 Career
🏛️ Heritage
💼 Business
👤 Personal
Competition: "Verstappen beats Hamilton by 0.7s"
Controversy: "FIA denies Red Bull appeal on penalty"
Career: "Hamilton signs with Ferrari for 2025"

8 Emotions We Track Per Fan Segment

Same article triggers different emotions for different tribes. We match content to emotional appetite.

🏆

Triumph

Your driver/team wins, achieves a major goal, or defeats a rival
🦅

Pride

Your tribe's identity, heritage, or character is validated
🌟

Hope

Anticipation of good outcomes, pre-season hype, comeback stories
⚡

Excitement

Close battles, unpredictable events, suspense, shock results
😌

Relief

Avoiding disaster, escaping a penalty, securing a crucial point
😔

Disappointment

Underperformance, missed opportunities, expectations not met
😤

Frustration

Bad luck, reliability issues, strategy errors, being "stuck"
🔥

Anger

Perceived injustice, unfair penalties, intentional harm to your tribe

Real-Time Controversy Detection

Detect drama as it unfolds. Our system identifies controversies within minutes of incident, enabling real-time ad placement at peak engagement.

🏎️

Incident Occurs

On-track collision or controversy

T+0
→
📰

Article Published

Media covers the incident

Minutes
→
🎯

Drama Score Detected

System analyzes drama level

Real-time
→
💰

Ads Triggered

Targeted ads placed instantly

Fast
Peak engagement during and after controversial incidents

Fan Tribes We Target

Hamilton fans aren't Verstappen fans. Ferrari fans aren't Red Bull fans. We know the difference.

Hamilton Fans

Audience Size Large
Accuracy High

Highly engaged supporters of Lewis Hamilton

Verstappen Fans

Audience Size Large
Accuracy High

Passionate supporters of Max Verstappen

Ferrari Fans

Audience Size Large
Accuracy High

Tifosi - devoted Ferrari team loyalists

Technical Enthusiasts

Audience Size Medium
Accuracy High

Fans focused on engineering and strategy

Drama Seekers

Audience Size Medium
Accuracy High

Fans who engage with controversy and conflict

Neutral Fans

Audience Size Medium
Accuracy High

Balanced fans seeking multiple perspectives

What Publishers Get

Superior performance metrics from pilots with F1 publishers.

Higher Rec CTR
More Articles per session
Longer Session duration
Increased Traffic to archive content

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Simple API integration. See superior performance or get a full refund.

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